CheekyChicago

Maybe it’s the buttery taste. Perhaps it’s the crisp gold foil. Or it might be the sleek, forest green-hued bottle and Swarovski crystal embellishments that always catch my eye. Whatever it is, there’s no doubt about it: Moët & Chandon Impérial is Chicago’s “It” girl.

Previously only available to A-Listers and top tier VIPs, customizing your own bottle of Moët & Chandon Impérial is now an option at MyMoët.com.

Note the name change. Gone are the days of your beloved White Star. White Star has been rebranded as Impérial – a globalization of the brand-as White Star only existed in the United States. So for all of you globetrotters out there, next time you’re on a beach in St. Tropez or dancing in Ibiza, when you ask for Moët & Chandon Impérial, it will be recognized as part of the Impérial family of Moët Rosé Impérial, Moët Nectar Impérial, etc.

Last month I was present when Michael Kors received his personal Moët bottle at his store opening at the 900 Shops on Michigan Avenue and now, Cheeky Chicago has entered the echelon of distinguished recipients.

And you can too.

Head to MyMoët.com and choose to embellish a 750 ml or 1.5 ml bottle of the Impérial (formerly known as White Star) or Nectar Impérial.

Cheers!